Privacy Policy

This privacy policy sets out how Bionic Ear Show uses and protects any information that you give when you use this website.

Bionic Ear Show is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.

Bionic Ear Show may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from 01/03/2012.

What we collect

We may collect the following information:

  • name and job title
  • contact information including email address
  • demographic information such as postcode
  • other information relevant to customer surveys and/or offers

What we do with the information we gather

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

  • Internal record keeping.
  • We may use the information to improve our products and services.
  • We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided.
  • From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customise the website according to your interests.


We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure,we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

How we use cookies

Our website uses cookies. A cookie is a small piece of data that is sent from our web server to your browser. It is stored on your hard drive.

Cookies allow us to distinguish you from other users of the website. We use 'analytical' cookies to monitor the flow of visitors through the Deafness Research UK website.

We use this information anonymously and in aggregate. This information helps us to see how easily visitors to the website can find what they are looking for. This allows us to improve our site so that it better serves your needs. For example, we look at which pages and topic areas receive the most visitors, and we try to work out which pages are most and least successful at helping our visitors find what they are looking for.

A cookie cannot read data from your hard disk or read cookie files created by other sites. It will not damage your system.

Information from these cookies is held and processed by an analytic system. One of the most widely-used analytic systems is Google Analytics. We use Google Analytics on our website. Google collect and store information from our analytic cookies on their servers, and may transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf.

To learn more about cookies, please visit this Wikipedia page on cookies.

How our Youtube videos use cookies
Some of our pages feature embedded Youtube videos (videos that play directly on the page).
If you play these videos, you will receive cookies from Google relating to your use of the video.
We have embedded all of these videos in 'privacy-enhanced mode'. The following information from Google explains what privacy-enhanced mode entails:
"This mode restricts YouTube's ability to set cookies for a user who views a web page that contains a privacy-enhanced YouTube embed video player, but does not click on the video to begin playback. YouTube may still set cookies on the user's computer once the visitor clicks on the YouTube video player, but YouTube will not store personally-identifiable cookie information for playbacks of embedded videos using the privacy-enhanced mode."
In other words, if you don't click on a youtube video, it won't set any cookies on your computer.
Once you click play you will then receive cookies, but Google "will not store personally-identifiable cookie information" for playbacks of these videos.

Facebook and cookies

The front page of the website displays a Facebook activity feed, showing what the Bionic Ear show has been up to recently. This uses cookies from Facebook to personalise this content.

What to do if you would like to disable cookies

Most internet browsers will allow you to disable cookies for all websites. For example:

If you are using Internet Explorer:
Click on ‘Tools’, then ‘Internet Options’
Click on the Privacy tab
Move the slider to the Block All Cookies setting
Then click OK

If you are using Firefox:
Click on ‘Tools’, then ‘Options’
Click on the Privacy panel
Change ‘Remember history’ to ‘Use custom settings for history’
Make sure that the ‘Accept cookies from sites’ box is unchecked.
Then click OK

Alternatively, you can install an add-on to your browser, which will block Google Analytics:

Google have produced a browser add-on which works in Internet Explorer, Google Chrome, Mozilla Firefox, Apple Safari and Opera. To use this add-on, download the Google Analytics Opt-Out Browser Add-on and run the installer.

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Controlling your personal information

You may choose to restrict the collection or use of your personal information in the following way

  •  if you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us at

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.

You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. If you would like a copy of the information held on you please write to Bionic Ear Show.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.

Hearing Loss
Deafness Research UK is a company limited by guarantee registered in England No. 1927658
Registered charity No. 326915